LinkedIn Profile Video Audit for......... Victor Canada

By: Viveka Friday July 30, 2010 comments Tags: LinkedIn Tips, LinkedIn Advice

Now most of us cringe when we hear the word “audit”.  But it’s not necessarily a bad thing!

The Free Dictionary defines "audit" as:

au·dit(  (ôdt)

    1. An examination of records or financial accounts to check their accuracy.

    1. An adjustment or correction of accounts.

    1. An examined and verified account.

v. au·dit·ed, au·dit·ing, au·dits

    1. To examine, verify, or correct the financial accounts of: Independent accountants audit the company annually. The IRS audits questionable income tax returns.

    1. To attend (a course) without requesting or receiving academic credit.

So while I am not looking at Victor’s financial records, I am going to “examine, adjust, correct and verify” and while he might not get any academic credit, he will get some advice.  Hey – ya’ll asked for it!


    • Use all 120 characters in your professional headline section to describe what you do,  target your ideal client or industry, use keywords

    • Make sure you have EVERYTHING you do for your company, not just your “official” title in the title section of you “experience” section.

    • Use those applications:  I like Slideshare,, Legal Updates, Amazon Reader, Tweets, Events, and the new Creative Portfolio apps

    • In the “Contact Us” section, tell people who you are willing to connect to, how you are willing to connect with them, who you will recommend and who you will forward introductions to.

If you want your LinkedIn profile audited, you can sign up for our contest below

I also do more in-depth audits and profile makeovers for individuals and companies.

LinkedIn Profile Contest: You might win a free audit ($250 value)
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About the Author: Viveka

Viveka is author of LinkedIn Marketing: An Hour a Day and is known internationally as the “LinkedIn Expert”.
CEO of Linked Into Business, she also hosts the biggest LinkedIn chat on Twitter.  Forbes has listed her as a top social media influencer for three years running, and she has been cited in Ragan, CNN, Forbes, Mashable, Simple Living, Bloomberg, LinkedIn's Small Business Site and "The Sophisticated Marketer's Guide to LinkedIn, The Miami Herald, Social Media Today and The Social Media Examiner!

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