What’s Up with LinkedIn Recommendations?

By: Viveka Friday June 24, 2016 0 comments Tags: Viveka von Rosen, New LinkedIn Recomme, LinkedIn profiles

What’s Up with LinkedIn Recommendations?

Youve heard of LinkedIn recommendations. Maybe even have a few. But really, whats the point? Why bother? INCREASED CREDIBILITY What is a LinkedIn Recommendation? A LinkedIn recommendation is the exact same thing as a testimonial. Except on LinkedIn. And according to McKinsey, testimonials may be the driving factor in purchasing 20% 50% of the time. Check out your averages sales page. How many testimonials do you see? In fact, some sales and landing pages are mostly testimonials with a smattering of sales copy dropped in! How... Read More

What LinkedIn Myths are Effecting Your Success

By: Viveka Monday June 20, 2016 0 comments Tags: LinkedIn Tips

What LinkedIn Myths are Effecting Your Success

Myth: If I build it, they will come. Truth: Even if you have an All Star Profile on LinkedIn, it does not necessarily mean that you will convert profile views into conversations. Not only does your profile need to be focused on your key markets, (and their needs, fears and desires,) but you have to make it easy for your high quality leads to contact (not just connect) with you. LinkedIn Strategy 1: Put your phone number and/or email on your background image. Use a Google Voice number and an email... Read More

Microsoft Just Bought LinkedIn… Holy Crap!

By: Viveka Monday June 13, 2016 0 comments Tags: LinkedIn, LinkedIn News, Microsoft, Viveka von Rosen, LinkedIn Expert

A Good Thing or a Bad Thing? Holy Moly! This is what I woke up to this morning: Microsoft and LinkedIn Corporation on Monday announced they have entered into a definitive agreement under which Microsoft will acquire LinkedIn. At $196 a share That should help LinkedIns stock! (A little like Oprah investing in Weight Watchers!) Grand total? A little over 26 BILLION! (Yes, thats a B!) That works out to about $60 a user/ Not a bad CAC (Customer Acquisition Cost) if you think about it for Microsoft! And if we are talking CLV (Customer Lifetime... Read More

LinkedIn Notifications…. A Mistake that Worked Out.

By: Viveka Friday June 10, 2016 0 comments Tags: Viveka von Rosen, LinkedIn Expert, LinkedIn Notifications, LinkedIn profiles

LinkedIn Notifications…. A Mistake that Worked Out.

As one of my connections pointed out, even LinkedIn Experts can make a mistake! This one happened to work out! I always recommend my clients turn off their profile update notifications when they work on their profiles. You dont want to flood your network with every little change you make! In fact, I was showing a client how to do that on my profile, and then accidentally left notifications ON. A few hours later, I decided to add one of my new ventures, SocialSalesGPS to my profile under Experience. And the chaos... Read More

LinkedIn’s Security Breach might be Causing more 403 Errors!

By: Viveka Wednesday June 1, 2016 0 comments Tags: LinkedIn, Viveka von Rosen, LinkedIn Security Breach, LinkedIn Password

Update: Even normal activity is causing account shut downs. You are not alone! But as soon as possible reach out to LinkedInand let them know you have not increased your activity substantially and are not breaking any User Agreements. My guess is they have a malfunctioning algorithm that is affecting millions of profiles right now.. LinkedIn recently started sending out letters to members that might have been affected by a previous security breach (as far back as 2012) Read here: ... Read More

Driving Sales on the Road: How LinkedIn’s Upgraded Mobile App will Help You Stay Connected and Engaged in Your Busy World.

By: Viveka Thursday May 26, 2016 0 comments Tags: Linkedin Mobile app, LinkedIn, Viveka von Rosen, Social Selling, LinkedIn Prospecting

Driving Sales on the Road: How LinkedIn’s Upgraded Mobile App will Help You Stay Connected and Engaged in Your Busy World.

How LinkedIns Upgraded Mobile App will Help You Stay Connected and Engaged in Your Busy World Does this sound familiar? You are driving to Starbucks, caught in traffic. The man you are going to meet has been on your radar for years . In fact, they make fun of you at work, asking how things are going with The Mystery Man. They can laugh all they want, but YOU know he is your big ticket! Hes the one person who can help you achieve everything you have ever wanted in life. The car in front of you crawls forward. You are going... Read More

What To Do In A High Pressure Business Situation – by Howard Lewinter

By: Howard Lewinter Tuesday May 24, 2016 0 comments Tags: Howard Lewinter, business tip, business success

Many times business people find themselves in the midst of a high pressure business situation. There are business problems. Business decisions need to be made. When you find yourself in such a business situation, ask yourself: What should I do in this high pressure business circumstance? How should I behave? How should I respond? What should I say? The key is to act calmly. To think through the situation presented to you. Do you have a plan to solve the business situation? If yes, get into action. If not,... Read More

Professional Headline

By: Viveka Friday May 20, 2016 0 comments Tags: Viveka von Rosen, LinkedIn headline, LinkedIn profile, LinkedIn Tips

Your professional headline, the area just underneath your name, is a short (120 character) description of who you are and what you do. Most people will just have their title at company, but they dont actually take the time to describe who they are and what they do. The 120 character limit is not a lot, it is about the length of a sentence; however, it is far better than just writing your title and company, especially if your company name doesnt fully describe what your company does. So, use the professional headline. It is a great place to put... Read More

Keywords are Key to being Found

By: Viveka Saturday April 30, 2016 0 comments Tags: Viveka von Rosen, LinkedIn profiles, LinkedIn keywords, LinkedIn Tips

LinkedIn is similar to Google in that if you have the right keywords in the right places you are much more likely to be found in a search. It is actually easier than Google. Many may already know what their keywords are, but on LinkedIn make sure to keep it simple! When people are looking for you, or someone like you, they may be looking for a social media strategist or a social media marketer. They may be looking for an accountant, but they are not going to search forensics wizard. The simpler and straight-forward your keywords are, the... Read More

How to Customize Your Invitation to Connect on LinkedIn Mobile

By: Viveka Friday April 29, 2016 0 comments Tags: LinkedIn, LinkedIn App, LinkedIn Connections, Viveka von Rosen, LinkedIn Invitations

How to Customize Your Invitation to Connect on LinkedIn Mobile

...(and other cool LinkedIn Mobile features) Access Your Connections To access your connections, go to the My Network tab to see your contacts recent activity. This network brief will show things like job changes, birthdays and work anniversaries. People You May Know Below the updates to your network, youll see a list of people you may know. If you want to connect with someone, click the Connect icon to the right of the persons name to send a connection request. This sends the default request, so if you want to customize the... Read More