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Saturday February 26, 2011
Why Social Media ROCKS! So a few months ago this dude, Codrut Turcanu contacted me via LinkedIn. He had found my (well optimized) profile and asked if I would do an interview for his eBook. "What the heck?" I thought, "I do interviews all the time - what's one more?" So I answered his questions, went on with my life and didn't really think about it again. And then a few more emails from Codrut started drifting my way, and I realized this was no simple interview. Codrut (don't you just love saying his name?) had a very strategic plan in place. You can read about it here: He really gets that social media is first about giving, and then about enticing! Not only was he leveraging the knowledge of others - as well as their networks, but he was truly providing valuable... Read More