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Monday August 12, 2013
Getting Real with LinkedIn Engagement LinkedIn's mission statement is: To connect the world's professionals to make them more productive and successful. I think we forget in this world of social media where people are focused on millions of Followers and thousands of Fans and hundreds of Connections that the whole point of social media is to connect with our audience. And when it comes right down to it, that audience should be the one person you need whether you are looking for a new employee, wanting to sell your product or hoping to woo donors for your non-profit. No matter what your end game, social media should be about that one person you need to reach out to today to create more business. Unfortunately many would rather make a million dollars by clicking a button and... Read More