What to do now that we are losing LinkedIn’s CRM features (Saved and Advanced Search, Tagging and Notes)

By: Viveka Wednesday January 18, 2017 comments Tags: LinkedIn, LinkedIn Tags, Nimble, Dux-Soup, LinkedIn Expert, LinkedIn Tips

You have probably heard rumors about all the changes being made to LinkedIn in the next few months. (If not, read this article). One of the biggest changes is that we are losing the Advanced search as well as saved searches, tagging and note-taking. All CRM aspects of the FREE LinkedIn service are going away. Which is a HUGE bummer for people who have been actively prospecting using these tools with their free LinkedIn accounts. The solution within LinkedIn is to upgrade to Sales Navigator (which I personally love,) but at $79 a month, that is going to be outside of most peoples wheelhouse! Another solution is to use the Chrome Extension Dux-Soup which has both free and paid version and works to create Tags and Notes for your prospects on LinkedIn (when using Chrome.) ... Read More


5 Ways to Sell on LinkedIn

By: Viveka Monday January 9, 2017 comments Tags: LinkedIn, LinkedIn Sales Strat, Viveka von Rosen, LinkedIn Expert, Social Selling

LinkedIn is one of the oldest (2003) and really one of the more sophisticated social media sites for business people. Designed to connect professionals and showcase their resumes, few companies thought to market their products and services on the platform in the early days. Today, however, it has grown into a thriving community that presents plenty of opportunities for sales with just a little bit of creativity. Here are five ways you can sell on LinkedIn without really selling! Join Groups Even though LinkedIn groups are not what they used to be, if you pick the right group, they can still be a great place to find and connect with like-minded individuals. Social Selling on LinkedIn works best when you are a part of the communities you wish to sell to. Fortunately,... Read More


What is the Difference Between the Old LinkedIn User Interface and the New UI in 2017 (and Why Should You Care?)

By: Viveka Friday December 16, 2016 comments Tags: Viveka von Rosen, LinkedIn, LinkedIn Expert, LinkedIn Changes, New LinkedIn UI

What is the Difference Between the Old LinkedIn User Interface and the New UI in 2017 (and Why Should You Care?)

LinkedIns New Look LinkedIn's new user interface is here. Well, its here for some of us like my friend Kate Paine . I dont have it , so a huge thank you to Kate for giving me access to her new LinkedIn UI! I have a video you can watch of my UI comparison here ! Lets take a look at LinkedIn side by side so you can see what's new on LinkedIn, what's gone away on LinkedIn, what's better with the new LinkedIn user interface, and what's not so hot! First of all, wow, LinkedIn changed colors, right? It's been some form of blue, black, and white, and gray for at least nine years. They've moved to this dark teal color. How does this affect you? Well, probably not much at all unless you are colorblind. Having said that, the reason LinkedIn is giving for the new user... Read More


How To Position Yourself as an Expert On LinkedIn

By: Viveka Thursday December 1, 2016 comments Tags: Viveka von Rosen, LinkedIn, LinkedIn Expert, LinkedIn profile, LinkedIn Publisher

I often get asked how it was that I became the LinkedIn Expert. The simple answer is I got the name first. I was also very lucky to get into a new industry early on (meaning the URLs and the handle LinkedIn Expert hadnt been taken yet.) And I was fortunate to create a bit of a name for myself since there really weren't too many other people doing what I was at the time. (Especially as a female in what was then a male dominated world.) But really, becoming an expert in my industry, besides luck and timing, was a combination of diligence, work, and positioning. Not everyone needs to be a LinkedIn Expert. But you can be an expert in your field on LinkedIn! Here are some steps to take. KISS Keywords First of all, know what people are looking for. I tried on all kinds of titles when I... Read More


13 LinkedIn Tips for a Better Business Presence

By: Viveka Tuesday November 1, 2016 comments Tags: LinkedIn, LinkedIn profile, Viveka von Rosen, LinkedIn Expert, LinkedIn Strategies

13 LinkedIn Tips for a Better Business Presence

Why LinkedIn? LinkedIn has over 450 million members now - and people still dont think it works. Why? Because some of the LinkedIn features simply are NOT intuitive. It's not your fault! Most people donteven know the fundamentals of how LinkedIn works. And why should you? Its not your job! But it is mine. So I have put together a few tips, tricks and strategies that will help you to experience LinkedIn as the powerful business development tool and lead generator it can be. Tip One: Know your Skills and Strategies Take a few minutes right now to write down the reasons youre using LinkedIn. Are you using LinkedIn to: Attract new clients and customers? Create new referral partner relationships? Attract affiliates? Position yourself as a thought leader or... Read More


LinkedIn Publisher Gets a New Look!

By: Viveka Friday September 30, 2016 comments Tags: LinkedIn, Viveka von Rosen, LinkedIn Publisher, LinkedIn Expert, New on LinkedIn

Even though I'm on vacation, I wanted you to know about the new Publisher Interface. YouTube Video: Check out the video here: Why Isnt It Working? First of all, know that Publisher doesn't seem to be working on Chrome. At least, it wasn't working on my Chrome. Publisher was there, but none of these features showed up. See image below. Also the main image wouldn't load. But have no fear! Just go to a different browser. It worked for me in Firefox and Safari (although another client had issues with Firefox.) What Publisher Looks Like When It Does Work! When you go to your homepage and click on "Write an article," LinkedIn will take you to the new LinkedIn Publisher. Add your main visual right up top. (Im not sure, but I think the 700 x 400... Read More


LinkedIn Company Pages – What’s New for 2016!

By: Viveka Friday September 16, 2016 comments Tags: LinkedIn Expert, Viveka von Rosen, LinkedIn, LinkedIn Company pages

LinkedIn Company Pages – What’s New for 2016!

Beta Baby! First of all just wanted to give a huge shout out to Dave Byrnes , he's the one who turned me on to the new LinkedIn Company Page layout. They are still in beta testing - in fact, I think the only company to have one of the new company pages is LinkedIn! Check out the video below or click here: https://youtu.be/L2zf0icb1wI Comparing the Old Page Just to compare, the old LinkedIn company page, (what we have right now) has a: 600 by 220 header image Company description Updates How you're connected on the right-hand side of the page Your showcase pages on the right Homepage tab at the top Career Page tab at the top Notifications at the top Analytics at the top And if you have a paid account, your premium... Read More


Should You Automate LinkedIn?

By: Viveka Monday August 29, 2016 comments Tags: Viveka von Rosen, LinkedIn, B2B marketing, LinkedIn for B2B, LinkedIn Expert

Should You Automate LinkedIn?

How to REALLY create Business on LinkedIn When is comes to doing B2B business on LinkedIn, the question I get asked the most is; How can I use LinkedIn more effectively? Especially new users who have some experience with social (Facebook, Twitter, etc.) but have been resistant to LinkedIn because it just doesnt make sense. People see a new platform (at least new to them) and think that they are in store for a giant learning curve. But the truth is, LinkedIn is just a tool that allows you to do what you already do in business just more effectively. Yes, you need to learn how to use the platform, but you dont have to create a whole new series of business strategies as well. LinkedIn's mission statement is: To connect the world's professionals to make them more... Read More


LinkedIn’s New Awesome Video Feature….

By: Viveka Tuesday August 9, 2016 comments Tags: Viveka von Rosen, LinkedIn, LinkedIn Video, LinkedIn Expert

LinkedIn has a new Video Feature How cool is that? Well maybe not as cool as we thought. But let me back up I spent last week hanging out with my friend Sue B. Zimmerman , (otherwise known as The Instagram Expert .) That's when Instagram stories came out. Well what do you know! At the same time LinkedIn comes out with a video feature . How cool is that? It's LinkedIn, so . New Influencer QA Video Feature I thought, "Oh this is awesome, there's going to be some kind of live chat feature, maybe they're going to infuse Skype-like capabilities into LinkedIn. Worst case scenario there will be some designated video page and we can all start uploading videos now." Not so much. LinkedIn's big offer? Thirty second videos, coming to you from the 500 exclusive... Read More


LinkedIn’s Saved Search and Why You MUST Start Using It

By: Viveka Tuesday July 19, 2016 comments Tags: Viveka von Rosen, LinkedIn Expert, LinkedIn Tips, LinkedIn Searches, Saved Searches

Recently, Hilda (one of my tribe) asked, "How do you save a search exactly?" I realized I didn't have a very good description anywhere on YouTube or on my blog. However, before we talk about how to save a search, let's talk about why you want to save a search. The reason why is because when you save a search on LinkedIn, LinkedIn will actually send you a weekly,updated list of new people who fall into that particular search algorithm. If you are searching for prospects, LinkedIns Saves Search will send you leads. Whether you're looking for donors for your non-profit, or you're looking for candidates for your business, or you're looking for new clients because you're a consultant or a contractor, you work in sales and marketing, or you're looking for... Read More