Some Cool Social Media Stats for Women

By: Viveka Friday January 21, 2011 comments

Social Media Stats

LinkedIn Statistics

  • Average Age: 41

  • Household Income: $109,703

  • LinkedIn Users: Approximately 90,000,000 as of January 2011 in which 14,000,000 of it are Small-Business People.

  • Female Users: 36%

  • Household Income $100k+ 53.5%

  • Own Smartphone/PDA: 34%

  • College Grad/Post Grad: 80.1%

  • Business Decision Maker: 49%

  • EVP/SVP/VP: 6.5%

  • 24% Have a Portfolio Value of $250k+

  • Job Titles:

    • C-Level Executives 7.8%

    • EVP/SVP 6.5%

    • Senior Management 16%

    • Middle Management 18%

  • 50% Are Business Decision Makers in Their Companies



A new study, released April 2010, examines Twitter usage in the United States, finding that although most Americans are aware of Twitter, few are using it.

Here's a summary of the facts and figures Twitter shared:

  • Twitter now has approximately 195,000,000  registered users. (revised January 2011)

  • 59% Twitter users are Women.

  • New users are signing up at the rate of 300,000 per day.

  • 180 million unique visitors come to the site every month.

  • 75% of Twitter traffic comes from outside (i.e. via third party applications.)

  • Twitter gets a total of 3 billion requests a day via its API.

  • Twitter users are, in total, tweeting an average of 55 million tweets a day

  • Twitter's search engine receives around 600 million search queries per day

  • Of Twitter's active users, 37 percent use their phone to tweet.

  • Over half of all tweets (60 percent) come from third party applications.

Twitter itself has grown: in the past year alone, it has grown from 25 to 175 employees.



People on Facebook:

  • More than 600 million active users

  • 57% of Facebook users are Female

  • 50% of our active users log on to Facebook in any given day

  • Average user has 130 friends

  • People spend over 500 billion minutes per month on Facebook

Activity on Facebook

  • There are over 160 million objects that people interact with (pages, groups and events)

  • Average user is connected to 60 pages, groups and events

  • Average user creates 70 pieces of content each month

  • More than 25 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.

Global Reach

  • More than 70 translations available on the site

  • About 70% of Facebook users are outside the United States

  • Over 300,000 users helped translate the site through the translations application


  • More than one million developers and entrepreneurs from more than 180 countries

  • Every month, more than 70% of Facebook users engage with Platform applications

  • More than 550,000 active applications currently on Facebook Platform

  • More than 250,000 websites have integrated with Facebook Platform

  • More than 100 million Facebook users engage with Facebook on external websites every month

  • Two-thirds of comScore’s U.S. Top 100 websites and half of comScore’s Global Top 100 websites have integrated with Facebook


  • There are more than 100 million active users currently accessing Facebook through their mobile devices.

  • People that use Facebook on their mobile devices are twice more active on Facebook than non-mobile users.

  • There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products



About the Author: Viveka

Viveka is author of LinkedIn Marketing: An Hour a Day and is known internationally as the “LinkedIn Expert”.
CEO of Linked Into Business, she also hosts the biggest LinkedIn chat on Twitter.  Forbes has listed her as a top social media influencer for three years running, and she has been cited in Ragan, CNN, Forbes, Mashable, Simple Living, Bloomberg, LinkedIn's Small Business Site and "The Sophisticated Marketer's Guide to LinkedIn, The Miami Herald, Social Media Today and The Social Media Examiner!

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