Was a time I was listed on LinkedIn’s People Search first page (and usually in the first few positions) as “LinkedIn Expert”, “LinkedIn Trainer,” “LinkedIn Speaker, ” “Social Media Speaker,” and “Social Media Trainer”  etc, etc.  You get the picture.  That was when I had my name simply as Viveka von Rosen.

But then I took a really cool class on social media SEO and I added “LinkedIn Expert and Speaker” to my last name.  Well, turns out while Google and Bing liked that, LinkedIn didn’t.  And they  – as they had every right to  - restricted my account.  Now you can’t find me anywhere 

So I have switched back  (I’ll use other social media SEO methods to get on page one of Google and Bing)

Once again, I am simply Viveka von Rosen

• So just use your first name in the first name field
• Your last name in the last name field
• And ladies – you now have a maiden name field.

And please, take LinkedIn’s End User Agreement seriously!