Got Questions about how to be seen in LinkedIn Publisher? Then John White is your guy!

By: Viveka Sunday September 7, 2014 comments Tags: John White, LinkedIn Expert, LinkedIn Publisher, LinkedIn Publishing

Its kind of cool when you discover someone you admire has been admiring you back!  No - I'm not talking - I'm talking!

I've been keeping an eye on John White - who's been doing it right on LinkedIn all along.  Turns out he was keeping an eye on me too!   (you can read his article on Pulse here!) And now we're teaming up to bring you his LinkedIn Publsiher expertise on the #LinkedInChat Tuesday night!

Here's a bit more about John.

According to his profile he's a forward thinking digital marketing and social sales executive. He's had over twelve years of business development within the technology sector that includes creating campaigns that drive new business within SMB, Mid-Market, and Enterprise.

He has an established history of exceeding performance metrics, and increasing company KPIs. His specializations include B2B marketing, content development, email marketing, online engagement, SEO, social media marketing, and professional blogging. ALso, John has a proven ability to produce viral content that gets shared 1000's of times, and generate valuable leads that turn into profitable sales. (No duh!  Look at his Publisher numbers!)

His professional blogging experience includes being published on: LinkedIn,, Career Toolbox, and World Academy TV. LinkedIn articles have received over 1.25 million views.


Career Highlights:  

-MBA Candidate in the Regis University Executive MBA Program 
-Three #1 Hit Articles on LinkedIn w/ over 1.25 million views.
-#1 Hit Article on with over 2700 shares.
-15,000+ Followers on LinkedIn
-Group Owner Publishers & Bloggers
-$1.3 million in revenue in New Business For Skybeam 2014
-135% to goal at Skybeam 2014

 Questions for Tuesday's #LinkedInChat

1)  How did you started on LinkedIn?
2)  How have you leveraged LinkedIn in your current position as an Enterprise Sales and Marketing Executive?
3)  What got you started Publishing?
4)  Tell us about Publishers & Bloggers.  What is it that makes the group so special?
5)  What types of career benefits have you attributed to your publishing efforts?
6)  Are there some best practices that you have developed regarding publishing on LinkedIn that you would share with us?
6)  So in addition to working full-time, being a full-time Daddy to two beautiful daughters, blogging for various sites, you are pursuing an MBA.  How do you possibly have time to fit all of that in?
7)  What can we expect next from John White?

About the Author: Viveka

Viveka is author of LinkedIn Marketing: An Hour a Day and is known internationally as the “LinkedIn Expert”.
CEO of Linked Into Business, she also hosts the biggest LinkedIn chat on Twitter.  Forbes has listed her as a top social media influencer for three years running, and she has been cited in Ragan, CNN, Forbes, Mashable, Simple Living, Bloomberg, LinkedIn's Small Business Site and "The Sophisticated Marketer's Guide to LinkedIn, The Miami Herald, Social Media Today and The Social Media Examiner!

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