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Being "active" and "passive" on LinkedIn

By: Viveka Wednesday November 24, 2010 comments Tags: LinkedIn, LinkedIn Tips, LinkedIn Description

Different people will be using LinkedIn for different reasons.  This is a comprehensive outline detailing different aspects of LinkedIn and why you would use LinkedIn for your business. LinkedIn Assumptions Most people think LinkedIn is just a glorified rolodex or an extended resume online. Most people are “strategic” networkers who know all their first level connections  and want to connect to others through them Most people follow LinkedIn’s “Learning Center” and think they have a complete profile (because LinkedIn tells them their profile is 100% complete.) Passive Uses of LinkedIn: “If you create a dynamic profile, they will come!” Keyword your profile: Ask your marketing director or web person for the keywords they... Read More