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Tuesday May 7, 2013
10 Social Media Power Tools When it comes to creating leads for your business, chances are you already have an incredibly valuable resource at your disposal already: your own social network. But what's the best way to leverage this resource? From discovering new leads to maintaining links to old ones, here are ten power-tools that will help you turn your social network into the ultimate lead generating device. 1: Five Hundred Plus - never lose touch with your LinkedIn contacts again Do you phone your mother regularly? Its called staying in touch. How many potential business connections or clients were once in your network but havent heard from you in ages? Thats called losing touch. Five Hundred Plus ( www.fivehundredplus.com )is a web application that helps remember to... Read More
Friday May 3, 2013
Why LinkedIn Contacts is Such a Big Deal If you haven't already done so, sign up for LinkedIn Contacts at contacts.LinkedIn.com. There have been a ton of articles already, if you want to read about the release, I've listed them below. Here's a quick intro video I shot: Let's chat a little bit more about why I think Linkedin Contacts are a BIG DEAL!. Personal Assistant LinkedIn is making a big deal about the personal assistant aspect of contacts and you know what, I think they're right. I have hired VA's to do less for me, and the intelligence behind the new contacts app is a timesaver. The conglomeration of all your contacts, calendars, and even communications in one place is ingenious. Now if they could just add a scheduler and an updater like... Read More
Monday June 25, 2012
Content Relationship Management and LinkedIn You might have heard the term, or might even be using a CRM in your marketing and sales efforts. If not, you should be! According to Wikipedia, “ Customer relationship management (CRM) is a widely implemented model for managing a company’s interactions with customers , clients, and sales prospects.” When using social media, and in particular LinkedIn, we have the ability to download some contact information about connections (1 st level contacts). LinkedIn doesn’t really have a useful CRM within its UI (user interface) so its you might consider utilizing third party apps like Avectra’s Social CRM. Wikipedia continues, “It involves using technology to organize, automate, and synchronize business... Read More
Tuesday January 31, 2012
Where Do You See LinkedIn Going? 1. Connect-ability Where do I see LinkedIn going? Beyond the inevitability of yearly facelifts (one of the reasons I really appreciate LinkedIn is that its designers dont feel the need to change its look and function-ability every few months) I am hopeful that LinkedIn will focus on making valid connectibility between its members easier and more effective. Right now the only way to send messages is directly to a first level connection, through groups, updates and paid InMails. I believe this greatly inhibits peoples ability to connect and do business. I understand LinkedIn is protecting against the incredible spammy nature of communications that has infiltrated most social media sites but it also greatly limits peoples ability to... Read More